Our News and Press Releases

Rainbow Designs is helping retailers to turn up the heat on The Snowman sales this year as the UK gets set to celebrate the 40th anniversary of Raymond Briggs’ classic picture book.   To mark this momentous year, the Home of Classic Characters is launching The Snowman Collector’s Edition presented in an illustrated keepsake gift box. The instantly-recognisable character from Raymond Briggs’ enchanting and magical tale – and star of the renowned Christmas TV favourite - is perfect for…
Gift retailers can embrace Peter Rabbit’s ever-growing popularity with parents, gift buyers and little ones thanks to Rainbow Designs’ charming new nursery gift arrivals.   Beatrix Potter’s classic character has been a firm fixture in nurseries for generations and now Rainbow has launched exciting additions to its Peter Rabbit Nursery Collection, which features a host of beautiful infant toys.   Brand new for this summer are the irresistibly cute ‘Made with Love’ Peter Rabbit and Flopsy…
Retailers can meet the demand for all things Peter Rabbit this year with exciting new arrivals to Rainbow Designs’ Peter Rabbit Nursery Collection.   This classic range features a host of beautiful infant toys and brand new for this summer are the irresistibly cute ‘Made with Love’ Peter Rabbit and Flopsy Bunny toys. Made from soft and tactile knitwear fabric, the nostalgic ‘Made with Love’ soft toys are designed to be cherished forever and make the perfect heirloom gift. Gift retailers…
Retailers can embrace the demand for PaddingtonTM this year with the striking new Paddington Bear Classic collection and the commemorative 60th Anniversary lines from the Home of Classic Characters.   The brand new Paddington Bear Classic range features a host of gifts for enthusiasts and fans of the late Michael Bond’s best-selling storybook character.   Created from the highest quality super soft fabrics with exquisite detailing, the new Classic collection includes the premium Large…
Rainbow Designs The Home of Classic Characters will be showcasing many of its prolific plush collections at the Toymaster Show this year including their renowned and much-loved Peter Rabbit Movie, Paddington Movie and Disney Baby collections. The blockbuster Paddington™2 took the box office by storm and with the hugely successful release of the film on DVD this spring, the popularity of Paddington across all ages continues to soar!  The Rainbow’s much-loved Paddington Movie range includes two…
Rainbow Designs The exquisite 2018 range from the Home of Classic Characters stars a host of gorgeous infant plush collections featuring some of the most-loved childhood favourites including Peter Rabbit, Paddington Bear, and Disney's Winnie the Pooh. The renowned Peter Rabbit Nursery Collection is fit for a Prince!  The classic range is steeped with beautiful infant toys including the super soft My First Peter Rabbit and Flopsy Bunny toys, Comfort blankets and Ring Rattles. The collection…
Classic Cuddly Winnie the Pooh Toy Talking Peter Rabbit Movie The Home of Classic Characters will be showcasing many of its prolific plush collections at the Toymaster Show this year including their renowned and much-loved Peter Rabbit Movie, Paddington Movie and Classic Winnie-the-Pooh collections. Rainbow’s fun-packed Peter Rabbit Movie range features a series of plush toys styled on characters from the blockbuster film.  The hit movie, that is set for release on DVD this summer,…
Anthony Temple, Managing Director of Rainbow Designs, the Home of Classic Characters, looks at the benefits of social media as a marketing tool for nursery retailers. As I talked about in my March column, the nursery retailer's customer is, for the most part, a millennial mum. This generation are at the forefront of digital technologies and very social media savvy. To capitalise on this, retailers need to be smart and creative with their communications. Today the world of media is…
The Home of Classic Characters will be showcasing many of its prolific plush collections at the AIS Show this year including all three of their renowned Peter Rabbit ranges. Rainbow’s fun new Peter Rabbit Movie range features a series of plush toys styled on characters from the new film, that stars James Corden as the voice of Peter Rabbit. The collection also includes a feature plush Talking Peter Rabbit with phrases that include “More radishes and carrots please!’ and ‘Has anyone seen Mr…
Anthony Temple, Managing Director of Rainbow Designs, the Home of Classic Characters, takes a look at the parents of today. At a time when spend is much more considered it is more important than ever to understand our market and just who are the parents and the purchasers, behind the babies of today? The majority of parents today fall into a sector known as Generation Y: The Millennials. There are no precise dates for when this generation starts or ends but typically it is referred to as…